NOS Energy Drink: Life's a Race. Fuel Up.
Three girls. Three guys. Three sportbike engines. Three golf carts. An abandoned warehouse. One Race.
Hired as the Creative Producer for the non-traditional, pseduo-reality show, online campaign for NOS Energy Drink, I utilized my film, photographic and management skills to execute a series of four, YouTube videos for the Coca Cola brand. I worked with an exceptional creative team at The Hive Strategic Marketing. Frantic Films was our production company of choice and Posterboy was responsible for the post-production.
Check out the high-energy videos from the "Life's a Race. Fuel Up." campaign.